Dietary supplements are a multi-billion dollar industry. More than ½ of the British adults consume dietary vitamins or supplements and personalised vitamins every day but there is no noteworthy proof to suggest that doing so progresses health and well-being. In fact, it could be harmful, based on the blend of nutrients already in the diet.

Nutrients needs differ between individuals. A young athlete who shoots hoops six nights a week necessitates a dissimilar blend of nutrients as compared to a postmenopausal woman. But can particular nutrients be packaged ideally to meet the needs of every individual? A growing number of brands say “Yes”.

The benefits of personalised vitamins

We are in a period of bespoke, precision medicine. Doctors are personalising medical treatment of every patient depending on genetic profiles, a subject known as pharmacogenomics. It makes sense that supplements are following suit.

Customised or personalised vitamins are made to order to meet a person’s unique, genetically determined requirements and nutritional deficiencies. If you are a menstruating woman, for instance, your formulation will include more iron than, say, supplements for an aged man.

The benefits

• They can resolve deficiencies – Even if you’re consuming a healthy diet, you may not be getting every nutrient from food alone. Tailored vitamins can resolve the nutrient deficiencies many British adults experience, including vitamins A, C, D, and E as well as potassium, iron, magnesium, calcium, and choline.
• They are made to measure – Instead of one-size-fits-all formulation, bespoke vitamins take into account the particular requirements of an individual.
• They may improve health and well-being – Supplementing with the correct nutrients in the right amount depending on the specific requirements can improve both quality and quantity of life.

Are you looking to explore more about personalised nutrition or vitamins for your health and well-being? Get in touch with the specialists at Alyve today!